Spark x Netflix
Dinner Series
The ultimate TV dinner.
You’ve seen Frank enjoying ribs on House of Cards. Piper eating prison food on Orange Is the New Black.
And you’ve seen Eleven use telekinesis to steal waffles on Stranger Things.
Now you can eat what they eat, with them.
With an exciting new partnership, New Zealand telco Spark could offer Netflix free. To bring this promotion to life, we developed the world’s first Netflix Dinners. Iconic meals were delivered to customers who were also massive fans. It made watching their favourite Netflix shows even better. We got to the hearts of fans, through their stomachs.
Awards
SILVER – Echo – Direct
SILVER – AD STARS – Direct
SILVER – AD STARS – Promotion
BRONZE – AD STARS – Communication Design
BRONZE – Caples – Integrated
